For OTT Success, Make the Right Partnerships, Says Epix
The streaming video marketplace is getting crowded, but there are plenty of additional services still to come. To find viewers, choose a partner with scale.
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Twitter Sees 220X Growth in Video Views in Past Year
The short-form messaging platform is exploding with video, as brands and individuals rush to share clips. In this interview, a Twitter rep shares tips for brand success.
Bring Live Events Online: Yahoo Offers Tips for Companies
Working with the NFL, Live Nation, the MLB, and more, Yahoo has become a live video giant. Here's what it tells brands looking to scale live events online.
VR Producers Should Avoid Over-Hyping Their Products
It's still early days for VR, and creating heighted expectations will only lead to disappointment, says one VR executive. Still, the area is advancing every month.
Panasonic Offers Cameras for Broadcast and Streaming Workflows
At Streaming Media East, the camera leader showed models that can adapt to network conditions when streaming over cellular, or encode 4K video and send it to Wowza.
Brand Tips for Working With Influencers: Don't Be a Buzzkill
We sat down with a vice president at Studio71 to learn how brands can get the best results when working with YouTube superstars. It might be hard, but learn to give up control.
15% of US Homes Will Have 4K TV by End of Year, Says Sony
4K video adoption is growing faster than HD adoption did, Sony finds. Viewers should plan on upgrading their internet connections to enjoy that content.