For OTT Success, Make the Right Partnerships, Says Epix
The streaming video marketplace is getting crowded, but there are plenty of additional services still to come. To find viewers, choose a partner with scale.
Interviews: Streaming Media East 2016 Similar Videos
VR Is a Marathon Not a Sprint, Road to Adoption Will Take Years
In this Streaming Media East interview, Joel Espelien of The Diffusion Group explains most people are getting virtual reality's future wrong.
TV Ad Budgets Not Moving Online, as Buyers Demand Metrics
Publishers are creating premium online video to appeal to TV advertisers, says OgilvyOne, but ad buyers are taking a wait-and-see attitude.
Live Streaming Is Still Playing Catch-Up to TV, Says VDMS
At Streaming Media East, Verizon Digital Media Services acknowledged that TV still provides a better experience for live events, and latency is an issue.
15% of US Homes Will Have 4K TV by End of Year, Says Sony
4K video adoption is growing faster than HD adoption did, Sony finds. Viewers should plan on upgrading their internet connections to enjoy that content.
Whistle Sports Says Focus on the Story, Avoid Clickbait
You won't believe this one weird trick that Brian Selander of Whistle Sports revealed at Streaming Media East about connecting with over-the-top audiences.
Brand Tips for Working With Influencers: Don't Be a Buzzkill
We sat down with a vice president at Studio71 to learn how brands can get the best results when working with YouTube superstars. It might be hard, but learn to give up control.