VR Producers Should Avoid Over-Hyping Their Products
It's still early days for VR, and creating heighted expectations will only lead to disappointment, says one VR executive. Still, the area is advancing every month.
Interviews: Streaming Media East 2016 Similar Videos
VR Is a Marathon Not a Sprint, Road to Adoption Will Take Years
In this Streaming Media East interview, Joel Espelien of The Diffusion Group explains most people are getting virtual reality's future wrong.
TV Ad Budgets Not Moving Online, as Buyers Demand Metrics
Publishers are creating premium online video to appeal to TV advertisers, says OgilvyOne, but ad buyers are taking a wait-and-see attitude.
Live Streaming Is Still Playing Catch-Up to TV, Says VDMS' Daniel Sanders
At Streaming Media East, Verizon Digital Media Services acknowledged that TV still provides a better experience for live events, and latency is an issue.