Brand Tips for Working With Influencers: Don't Be a Buzzkill
We sat down with a vice president at Studio71 to learn how brands can get the best results when working with YouTube superstars. It might be hard, but learn to give up control.
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Panasonic Offers Cameras for Broadcast and Streaming Workflows
At Streaming Media East, the camera leader showed models that can adapt to network conditions when streaming over cellular, or encode 4K video and send it to Wowza.
Whistle Sports Says Focus on the Story, Avoid Clickbait
You won't believe this one weird trick that Brian Selander of Whistle Sports revealed at Streaming Media East about connecting with over-the-top audiences.
Bring Live Events Online: Yahoo Offers Tips for Companies
Working with the NFL, Live Nation, the MLB, and more, Yahoo has become a live video giant. Here's what it tells brands looking to scale live events online.