Danny Fishman of Believe Entertainment Group on Branded Content
Integrating brands with entertainment properties is more common online than in broadcast television, but that doesn't mean viewers will put up with just anything. For Believe Entertainment Group a successful product means putting the talent first.
Interviews: Streaming Media West 2014 Similar Videos
Yahoo's Chris Mangum Talks Live Video Success at Streaming Media West
Streaming hundreds of concerts and movie promotions each year, Yahoo has become an online live event leader. At Streaming Media West, Yahoo's live streaming principle, Chris Mangum, sat down for an interview.
Shira Lazar of What's Trending on Succeeding on YouTube
If you're going to take YouTube advice, take it from someone who knows what works—and what's trending. Shira Lazar explains the secrets to creating serious online video buzz.
How the New York Times Is Pushing Ahead With Chromecast Development
The New York Times has quietly become an online video leader, creating some of the most thoughtfully-produced pieces around. Leading that effort is Maxwell Da Silva, a video architect for the Times, who talks about the site's focus on Chromecast.