How Analytics Can Make Your Live Streams More Successful
Experts from Akamai, Comcast, Conviva, and Yahoo! discuss key analytics, metrics, and assessment strategies that will help you deliver more effective and profitable live streams.
Short Cuts: Streaming Media East 2016 Similar Videos
How Can OTT Providers Use Data to Increase Engagement?
Google's Serge Kassardjian and Recurly's Dan Burkhart discuss strategies for leveraging targeted viewer data to get better engagement with OTT services.
How Gamification Can Enhance Brand Awareness
Google Labs' Nathan Phillips and Viacom's Isaac Josephson discuss how to use gamification strategically to increase brand and content engagement in the OTT video market.
Is Marketing Video Content Creation Trending DIY?
Vimeo's Anjali Sud, StreamVPG's Scott Farb, and CME Group's Scott Szczurek discuss the latest marketing and branding content creation trends at Streaming Media East 2016.
Does Age Matter With Ads and Branded Content?
AwesomenessTV's Max Polisar and AOL Partner Studios' Drea Bernardi discuss the nuances of branding and advertising strategies for online content targeting different age demographics.
How Do You Get Millennials to Adopt OTT Services?
Jason Thibeault of the Streaming Video Alliance discusses survey results on millennial viewing habits for online and OTT video.
4 Ways to Future-Proof Your Enterprise Video Platform
EastBanc's Eric Hoffman offers 4 essential insights on how to make your enterprise video infrastructure more reliable, versatile, and capable for meeting the requirements of current and future large-scale video events.