What Corporate Users Really Want From Their Webcasting/ Online Video Platform

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Trying to engage a live audience is difficult, even more so when that audience is online and not in front of you. Most of the burden for driving this engagement falls on the presenter and the content they’re presenting, but there are many ways a platform can enhance engagement during a webcast or video broadcast. This session provides the perspective from seasoned corporate users of what they want from their webcasting and online video platforms to drive better engagement from their audiences. Moderator: Sourabh Kothari, Senior Manager, Rich Media Marketing - Cisco David Boyll, Director, Media Technology Solutions - Oracle Marketing Brand Creative Louis Broome, Senior Content Producer - Microsoft Office Dave Ross, Senior Manager, Corporate Marketing - EMC TV

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